Networking is one of the biggest keys to success in small business out there. It’s also one of the most neglected areas unfortunately. Most people get that they need to network in order to find customers, but most don’t realize that they also need to network with others in the same niche.
“But why would I want to make friends with my competitors?” “Why go out of my way to ‘rub elbows’ with those selling similar products?” Well, at the end of the day we’re all people and we’ve all been where you are. Those in your field can offer valuable insights, advice, and more that will help your business grow. Plus, this world isn’t like those fortune 500 companies: we won’t bite!
That’s why groups like these, Linkedin, etc. are soooo important for your business!
Here’s some links for further reading:
https://www.olympiabenefits.com/blog/why-networking-is-important-for-small-business
https://medium.com/swlh/9-benefits-of-networking-in-business-66b2445e6d84
